SMART MARKETING FOR HIGHER EDUCATION
At Every Stage of the College Journey, Connections Drive Student Success
Advance Education is a higher ed marketing agency that elevates student success through marketing campaigns as unique as you are. We provide a comprehensive approach to understanding the complete student lifecycle while guiding our higher education clients toward the most effective strategies to create positive outcomes.
We incorporate the human element to build connections between you and your students.
Problems we solve
Low Enrollment
Our proven outcomes are a result of integrating powerful data targeting into cross-platform marketing solutions to accurately pinpoint prospective students, increasing enrollment and maximizing your return on investment.
Poor Quality Leads
Our process and data-driven audience segmentation and channel strategy leads to cultivating the most qualified leads.
Marketing Inefficiencies
Our transparent, campaign reporting provides real time insights to manage campaigns toward efforts that are most effective, efficient and produce positive ROI.
Uninspiring Messaging
Brand in education is powerful. We believe that education changes lives. Our process uncovers a school’s competitive advantages and helps a prospective student see the opportunity to change their life. This inspires action.
OUR LATEST WHITEPAPER
The Prospective Student Journey:
Reaching Traditional College Students
We have identified four specific points in the journey where schools can make small changes that can increase the number of incoming students. Learn how to implement these changes and optimize these opportunities.
OUR CAPABILITIES
Advance Education grows enrollment through highly customized marketing campaigns tailored to meet each institution’s enrollment goals.
At Advance Education, we blend new, customized strategies with our deep understanding of higher education to create powerful and persuasive marketing campaigns. By combining novel insights together with time-tested wisdom, we help higher education institutions pursue their goals, including:
Amplifying brand visibility across multiple platforms like social media and search engine results.
Cultivating a diverse student body through renewed student recruitment efforts.
Improving student retention rates by improving student services.
Bolstering long-term alumni engagement.
Whatever your goals are, at Advance Education, we deploy our enrollment strategies to help you pursue them.
CASE STUDIES
Advance Education is a trailblazing force in higher education marketing, but don’t just take our word for it—here’s what some of our customers have to say:
The College of Pharmacy has held a longstanding partnership with the marketing team at Advance Education. They took the time to educate me on each digital advertising product, our funding levels across products, ideal timing for different strategies, and how to optimize our inputs to get the best results. They listened to our unique program position, strategies for the cycle, and program highlights in order to make tailored recommendations. Each month, we review performance against industry benchmarks and make strategic adjustments. Their team allowed me to double the impact of our dollars spent and explore new markets that were cost prohibitive to recruit in person to. The team is quick to adapt strategies and create new content based on the campaign’s performance metrics, ensuring effectiveness and maximum impact of our dollars.
I highly recommend Advance Education to any educational institution looking to redefine its marketing strategy and achieve unparalleled enrollment success. For admissions offices, they are able to integrate directly into your needs and CRM without requiring digital marketing expertise. Here’s to many more years of collaboration and triumphs!
Kara Bowen, The University of Tennessee Health Science Center – College of PharmacyOur remarkable 250% increase in applications is a testament to the power of strategic collaboration. Our enrollment marketing partnership with Advance Education has not only elevated the USA College of Nursing’s visibility, but also ignited a passion for nursing education among aspiring students. Together, we are shaping a future filled with compassionate caregivers and visionary leaders.
Dr. Heather Hall, University of South Alabama College of NursingIn addition to consistent and creative messaging, our team at Advance Education brings stellar insight to communication at Shelton State. They are committed not only to our institutional goals, but also to personal connection and a unique plan for optimizing our budget. We are incredibly grateful for their expertise.
Lisa Waldrop, Shelton State Community CollegeI have learned a lot from you and your team in the short time we have worked together. You have changed the way we do business. Thanks for all that you have done for this campus.
Cassandra Connor, PhD, Vice President, Traditions Campus, William Carey UniversityAs the world changes, your institution’s needs are changing along with it, as are the needs of your students. That’s why we customize our unique approach to your institution. We help you facilitate the human connections that empower students for success.
Extraordinary results no longer require extraordinary effort—we streamline enrollment marketing, making it effortless and effective so you can focus on your students.
Ready to overhaul your institution’s marketing strategy? Contact us to embark on this transformative journey with us today!
