University exceeds conference attendance target by 23%
The University of Northern Colorado (UNC) is a public university that offers a variety of undergraduate and graduate programs with a strong focus on teacher education. The university hosts an annual Future Teacher Conference. This free event invites prospective students and teachers to learn more about the career opportunities and benefits of becoming an educator.
The university wanted to increase the number of registrants and attendees and raise awareness and interest in its teacher education programs. The university partnered with us on a one-month campaign that utilized Meta to promote the event and reach a broader and more relevant audience.
Results
26,431
users reached
0.58%
click-through rate (CTR)
617
registrants, exceeding goal by 23%
What does this mean for you?
Meta can be an effective platform to promote events and programs in the education sector when managed by a knowledgeable digital marketing partner. With us, you can:
- Reach a large and targeted audience of potential attendees interested in your topics and content.
- Generate high engagement in your event and program offerings and drive traffic to your website and landing pages.
- Achieve high conversion rates, low costs per conversion, and a high return on your ad spend.
- Increase event and program registrations, attendance, and brand awareness and reputation.
To learn how we can increase your enrollment, too, contact our team today.
If you’d like to learn more about how we can help you adapt to the evolving education marketing landscape and ramp up your efforts, please contact us today.
OUR LATEST WHITEPAPER
The Prospective Student Journey:
Reaching Traditional College Students
We have identified four specific points in the journey where schools can make small changes that can increase the number of incoming students. Learn how to implement these changes and optimize these opportunities.
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