Small Private College Increases Conversion for Online Degree Programs
SPONSOR CONTENT SERIES, COUPLED WITH MULTIPLE CROSS-CHANNEL DIGITAL PROMOTIONS, EXCEEDED TARGET COST-PER-CONVERSION GOALS FOR ONLINE DEGREE AND CERTIFICATE PROGRAMS Leveraging an informative monthly sponsored content series coupled with multiple cross-channel digital promotions, the college’s standing as an industry thought leader improved, [...]
Case Study: 1.69% CTR Overall For Tri-C
The campaign achieved an overall CTR of 1.69%, exceeding industry benchmarks and demonstrating the effectiveness of the chosen strategy. While some channels saw static or slightly declining CTRs compared to the previous quarter, creative refreshes and ongoing optimization efforts ensured positive performance.
Cross-Channel Marketing Strategy Yields Dazzling Results for Beauty School
MULTI-CHANNEL CAMPAIGNS ADDED TO A BASE OF SEM LED TO A 1023% INCREASE IN ASSISTED SEM CONVERSIONS CAMPAIGN RESULTS 13% Increase in qualified lead generation 1023% Increase [...]
How a Free Search Audit Changed the Game for a Midwest University
Like many universities of its kind, Spring Arbor was looking for ways to bolster its student recruitment campaigns. While they were already utilizing multi-channel marketing strategies and achieving satisfactory results, they wanted to turn the dial.
Culinary School Cooks Up New Enrollments
LEVERAGING DATA TO PROFILE THE MOST LIKELY PROSPECT AND EXECUTING A LEAD FOCUSED, MULTI-CHANNEL CAMPAIGN RESULTED IN A SIGNIFICANT INCREASE IN ROI The client turned to Advance Education because of our reputation for excellence, credibility of our expertise and data, and [...]
Trade School Experiences Massive Enrollment Growth
MARKETING STRATEGY OVERHAUL HELPS TO DRIVE 65% INCREASE IN ENROLLMENT Advance Education took the helm with a data focused strategy that would set the campaign on the right course and improve performance. CAMPAIGN RESULTS [...]
University of South Alabama College of Nursing – Graduate Programs Case Study
The Challenge The high demand for nursing majors in the job market has unintentionally led to lower enrollment numbers in graduate programs, as new graduates can secure high-paying positions due to unprecedented demand. While the pay [...]
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The 2nd Annual
Parent & Student Survey
As we approach 2025, the landscape of higher education is undergoing seismic changes. Amidst these challenges, we conducted our 2nd Annual Post-Secondary Education Survey to better understand the perspectives of students and their parents. Now these insights are available for download.