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advance education higher ed marketing challenges, solutions & strategies whitepaper

OUR LATEST WHITEPAPER

Higher Education Marketing

Challenges, Solutions & Strategies

With rising competition from alternative credentials and online education, and fewer students entering college due to the enrollment cliff, higher ed marketers face steep challenges. Our latest whitepaper explores these issues and offers data-driven strategies and expert insights to help navigate them.

Streaming Video For Enrollment Marketing Whitepaper

May 1, 2024|Tags: , |

YouTube has exceeded expectations by becoming the most dominant streaming platform. In 2024, YouTube surpassed Netflix by having 9.7% of all US TV viewership in May, as reported by Nielsen’s “The Gauge” Report. Designed specifically for marketing executives in colleges and universities, this whitepaper explores how streaming video can be strategically interwoven into multi-channel, higher education enrollment marketing campaigns.

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