The Challenges for Enrollment Professionals.

1.Lower numbers of traditional college-age students in the coming years

2. Drops in male enrollment and graduation rate

3.Societal perceptions that higher education may not be worth the cost

4. Increasing numbers of non-traditional students requiring different outreach and support

5. Shifting student demographics, including changes in international student patterns and racial/ethnic demographics in the U.S.

6. Financial pressures on students, education institutions, and the U.S. economy

7.Fast-changing skills demands from employers as technological advances transform workplaces.

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