We’re Enrollment Marketing Experts
We’re here to help.
Advance Education is a digital marketing agency specializing in enrollment marketing for higher education, community colleges, and vocational schools. With partnerships with traditional four-year universities, community colleges, and technical and career schools, we help institutions level up marketing strategies for student recruitment as well as alumni outreach.
Advance Education provides sophisticated enrollment marketing campaigns for the digital age.
What makes us unique? We focus on student success while empowering higher education institutions to meet their enrollment goals. We craft customized, adaptable marketing campaigns, propelling institutions toward their enrollment goals, all while accounting for the human element.
Connections matter to students, and we excel in facilitating these crucial links for you. We can help you nurture lasting, meaningful relationships that support student success through data-driven insights and bespoke campaigns.
We also understand that no two organizations are alike—that’s why we personalize our campaigns to each individual institution. Whether you’re a 2-year college, a vocational school, or a graduate degree program, we can help you build meaningful connections with prospective students.
Learn more about our approach to see how we can transform your marketing campaigns.
Advance Education targets students and potential students better than anyone.
In an Era of Data Privacy and Compliance, We’re Prepared
Educational institutions must always maintain the ability to harness the power of data to achieve impactful results.
Advance Education’s expertise in leveraging data for digital campaign targeting allows us to navigate a privacy-compliant evolution of the digital marketing landscape while maximizing our client’s investments.
First-Party Data and a Nationwide Audience Means You Target Better
As privacy-compliant regulations continue to evolve in the digital landscape, companies with the most data will have the best tools to find, target and reach the students they want to talk to. Through our parent company, Advance Local, we reach 45 million people directly every year through our online brands. That data gives advertisers more data, more insights, more accurate targeting.
In addition to 1st party data, we have extensive data partnerships that further expand our reach and targeting capabilities without reliance on third party cookies. Predictive algorithms based on our 45 million strong audience empowers our clients to more to beyond our own audience and more efficiently reach prospects across the United States.
Beyond 1st Party Data
We bring the best technology and marketing strategy
The landscape is always changing. We have the complete tech stack to target students – with and without cookies – including:
Contextual targeting is an advertising technique where ads are placed near the content of a particular web page rather than relying solely on user data. Contextual targeting is making a strong comeback, fueled by AI advancements that allow us to build predictive behavioral segments based on the content consumed by these audiences.
Customer contact data can be used to target audiences across the digital landscape. Our team can help you onboard lists, create segments, and reach those audiences on social media platforms, mobile devices, and through digital ad networks. We can expand these audiences using algorithms that locate lookalike consumers who have similar needs and characteristics.
Advance Education is a Certified Leader
